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    • About Us
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      • Not Special Show
      • Recent Media Publications
      • Written Publications
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      • View All Speakers
      • Search by Category
      • Book Speaking Talent
      • Become Talent
    • Speak to us!
  • About Us
  • Publications
    • Not Special Show
    • Recent Media Publications
    • Written Publications
  • Our Speakers
    • View All Speakers
    • Search by Category
    • Book Speaking Talent
    • Become Talent
  • Speak to us!

Follow me, You Silly Goose!


Johnny Vargas

Trusted By

Meet Johnny Vargas

Johnny Vargas, aka Viva LaVargas, delivers a dynamic presence to audiences nationwide. From personal devices and big-screen TVs to conferences and galas, Johnny brings an unmistakable personality and an authentic voice that connects. 


An 13-year U.S. Army veteran, he offers a compelling perspective on leadership, teamwork, and why your brand truly matters. Passionate about mentoring the next generation and creating meaningful community impact, Johnny blends real-world experience with insights from personal finance, sports, social media branding, and family life. His ability to inform, inspire, and energize makes him a powerful choice for live television, brand and event promotions, and keynote stages alike!

Signature Speaking Topics

Keynote: Follow Me, Silly Goose™: Leading with Trust, Courage, and Authentic Presence

Professional Development Workshop: Leveraging Social Media to Increase Brand Awareness

Professional Development Workshop: Leveraging Social Media to Increase Brand Awareness

In this keynote, Johnny Vargas shares how authenticity, not perfection, is the foundation of trust, leadership, and meaningful connection. 


Drawing from his experience as a sexual assault survivor, an 11-year Army veteran, and a mental health advocate, Johnny reframes what strength really looks like in leadership and life.


With humor, honesty, and hard-earned insight, Johnny explores how leaders and teams can navigate pressure, uncertainty, and difficult conversations while staying grounded in values. His message shows how openness builds credibility, how trust accelerates alignment, and how creating safe, human-centered environments allows people to perform, collaborate, and lead at their best.


This keynote challenges audiences to rethink leadership presence, not as control or toughness, but as clarity, care, and the courage to show up fully.


Key Takeaways

  • Build credibility and trust through authenticity and consistency
  • Strengthen communication when stakes are high and conversations are hard
  • Lead challenging moments with integrity, empathy, and confidence
  • Create cultures where accountability and psychological safety coexist
  • Understand how mental health awareness strengthens, not weakens, teams


Delivery Format

  • 45–60 minute keynote
  • Optional moderated Q&A
  • Ideal for conferences, executive retreats, and company-wide events


Ideal For

  • Team Alignment and Development
  • Culture and Values Initiatives
  • Leadership Development Programs
  • Organizations navigating change or high-pressure environments


Speaking Topics

  • Communication Skills
  • Leadership Development 
  • Culture, Values & Belonging
  • Mental Health, Wellness, & Resilience 
  • Motivation & Inspiration

Book Johnny Vargas Today

Professional Development Workshop: Leveraging Social Media to Increase Brand Awareness

Professional Development Workshop: Leveraging Social Media to Increase Brand Awareness

Professional Development Workshop: Leveraging Social Media to Increase Brand Awareness

Social media is a powerful tool, but without clarity and intention, it can just as easily dilute a brand as elevate it. Johnny Vargas equips participants to cut through the noise, show up with purpose, and leverage social platforms strategically to expand visibility, credibility, and connection. Turning everyday content into brand momentum.


Learning Objectives / Key Takeaways:

  • Clarify your brand voice and message across social platforms
  • Create content that builds trust, attention, and authentic engagement
  • Use social media to strengthen brand awareness and influence outcomes
  • Develop confidence showing up consistently and strategically online
  • Align personal or organizational values with digital presence


Workshop Format:

  • 90–120 minute interactive workshop (can be adapted to half-day or full-day)
  • Includes real-world examples, content breakdowns, and live audits
  • Hands-on exercises for messaging, storytelling, and platform strategy
  • Optional facilitated discussion or Q&A


Ideal For:

  • Entrepreneurs and business owners
  • Marketing and communications teams
  • Leaders and executives building a personal or organizational brand
  • Organizations seeking greater digital visibility and impact


Core Modules / Topics Covered:

  • Defining Your Brand Story in a Digital World
  • Platform Strategy: Choosing the Right Channels for Impact
  • Content That Connects: From Awareness to Action
  • Consistency, Credibility, and Community Building
  • Turning Attention into Trust, Influence, and Opportunity

Book Johnny Vargas Today

Brand Opportunities & Promotional Event Attendance

Professional Development Workshop: Leveraging Social Media to Increase Brand Awareness

Brand Opportunities & Promotional Event Attendance

Johnny Vargas elevates brands and events by blending authentic storytelling with strategic branding and high-impact promotion. Through his strong personal brand and recognizable voice. He helps organizations extend their message far beyond the stage, before, during, and after the event.



Through branding opportunities and event promotion, Johnny Vargas can:

  • Amplify event visibility using his established social media presence and engaging, shareable content
  • Create authentic pre-event buzz that builds anticipation and drives attendance
  • Reinforce sponsor and partner brands through organic, values-aligned storytelling
  • Deliver on-stage moments that translate naturally into post-event digital content
  • Extend the life of an event with recap videos, quotes, and audience engagement
  • Connect emotionally with audiences in a way that strengthens brand trust and recall

Learn More about Branding & Events

Recent Publications

VivaLaVargas-Youtube

Inside Military Life

Business Insider

Business Insider

Client Testimonials

Coming Soon!

Book Johnny Vargas Today!

Submit request here

Silly Goose in the Wild

    Mission, Purpose, and Leadership

    How do mission, purpose, and leadership evolve after the uniform comes off? 

    The Kagan Dunlap Show

    From Active Duty Soldier To Content Creator | Johnny Vargas | Kagan Dunlap Show #37

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